AI Takes Center Stage at IFA 2025 in Berlin

AI Takes Center Stage at IFA 2025 in Berlin

Photo by Pixabay on Pexels

IFA 2025, Europe’s premier consumer electronics show, is underway in Berlin, and artificial intelligence is dominating the conversation. From security to smart homes and health, AI is being integrated into a wide range of new products. Reolink unveiled a floodlight camera with 360-degree vision and on-device AI processing, while SwitchBot showcased its suite of AI-powered smart home solutions. Withings presented the ScanWatch 2, incorporating predictive AI for advanced health monitoring. Samsung heavily emphasized its AI advancements, particularly with its vision of ‘Samsung AI Home’, mentioning the term 91 times during its keynote. Beyond AI, other notable debuts included Roborock’s automated lawnmower, Govee’s innovative triple-camera TV backlighting system, and Dolby’s announcement of Dolby Vision 2, utilizing AI and ‘authentic motion’ technology for enhanced video quality. The Verge is providing comprehensive live coverage from the IFA show floor.