Peloton is shifting its focus to artificial intelligence to enhance customer satisfaction and streamline operations, even as tariff concerns linger. During the company’s Q3 2025 earnings call, executives downplayed the potential impact of tariffs, pointing to the resilience of the subscription-based fitness industry. CEO Peter Stern specifically highlighted the deployment of AI technologies, including AI-powered note-taking for customer support agents, AI-generated translations for class subtitles, and the integration of Google Gemini for team members. Peloton is also leveraging AI to create personalized fitness plans for its users, further enhancing the customer experience.
Peloton Leans on AI to Boost Customer Experience Amid Tariff Concerns
