New “Take It Down Act” Targets Deepfake Distribution, Sparks Privacy Debate

New "Take It Down Act" Targets Deepfake Distribution, Sparks Privacy Debate

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A new law, dubbed the “Take It Down Act,” now criminalizes the sharing of non-consensual intimate images, explicitly including deepfakes generated through artificial intelligence. The legislation mandates that social media platforms swiftly remove such images upon notification. While proponents argue the act is a crucial step in safeguarding individuals from image-based abuse, critics express concerns about potential for misuse, particularly regarding the take-down provisions and their possible impact on privacy. Doubts have also been voiced about the law’s application, citing past actions by the current administration.