Grindr Leverages AI for Enhanced Connections and Revenue Growth

Grindr Leverages AI for Enhanced Connections and Revenue Growth

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Grindr is intensifying its focus on AI-driven features to elevate user engagement and unlock new revenue streams. The dating app recently launched “Right Now,” a live feed designed for spontaneous connections reminiscent of social media platforms. Complementing this is the introduction of AI tools, including the “Wingman” assistant powered by generative AI models like Anthropic’s Claude Sonnet 3.7. This AI helps users summarize conversations and provides icebreaker suggestions. CEO George Arison highlights the company’s dedication to developing AI-native solutions throughout its platform, positioning these innovations as integral to Grindr’s post-IPO growth strategy.