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Artificial intelligence is rapidly transforming the insurance landscape, moving beyond experimentation to core operational integration. This shift is revolutionizing key areas, from risk assessment to customer engagement. AI-powered systems are enabling faster, more efficient claims processing, as exemplified by companies like Lemonade, which settles claims in seconds. The technology reduces human error, enhancing productivity and empowering underwriters to analyze extensive datasets for more accurate and equitable pricing – Zurich has already seen improvements in risk assessment accuracy thanks to AI. Furthermore, AI-driven chatbots are providing round-the-clock customer support, enabling insurers to proactively assist customers rather than merely reacting to issues. Personalization, facilitated by AI, is fostering stronger customer loyalty. Moreover, AI significantly enhances fraud detection capabilities. The adoption of low-code platforms is further accelerating innovation within the sector. Early adopters of AI are already reporting improved customer retention rates and higher Net Promoter Scores. Successful AI implementation requires careful data integration, strong leadership, a supportive cultural shift, and comprehensive training programs. A detailed discussion on leveraging AI for intelligent insurance will be presented at the upcoming webinar “From Complexity to Clarity: AI + Agility Layer for Intelligent Insurance” on July 16, 2025, at 7PM BST / 2PM ET.