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Bending Spoons’ recent acquisition of AOL from Yahoo underscores the untapped potential of legacy platforms as valuable resources for artificial intelligence. With 30 million monthly active users and a wealth of historical data, AOL offers a significant opportunity to enhance AI-driven personalization and advertising efficiency. The key, however, lies in effective data governance and seamless integration of the platform’s existing infrastructure. Financed with a substantial $2.8 billion debt package, the acquisition presents both opportunity and challenge. Successfully integrating AOL’s vast infrastructure requires overcoming technical hurdles, including complex data migration and the need for specialized AI data stewardship training for existing staff. Experts emphasize that navigating both the technical and cultural aspects of this integration will be critical to realizing the acquisition’s full potential. The acquisition underscores a growing trend: legacy platforms, often overlooked in the current tech landscape, can be revitalized and become highly profitable when coupled with modern cloud architectures and sophisticated machine learning models. The data they hold can be repurposed and reinterpreted, serving as valuable fuel for AI-driven innovation and growth.