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Meta is experiencing a resurgence, with its stock price skyrocketing following a robust earnings report largely attributed to successful AI investments. CEO Mark Zuckerberg underscored the company’s dedication to advancing AI, including ambitious plans for superintelligence. While metaverse initiatives remain ongoing, AI is now the dominant force, driving significant improvements in crucial areas such as ad delivery and content ranking across Facebook, Instagram, and Threads. CFO Susan Li highlighted the tangible impact of these AI efforts, revealing that a newly developed AI model for ad delivery has boosted conversions by approximately five percent on Facebook and three percent on Instagram, demonstrating the direct financial benefits of Meta’s AI strategy.