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With AI models now driving search results and often directly citing websites and brands, businesses are scrambling to understand how to optimize their online presence for this new landscape. A recent thread on the r/artificialintelligence subreddit explored various tactics for enhancing brand visibility in AI-driven search. Key strategies discussed included leveraging structured data to improve information comprehension, building a strong backlink profile to establish authority, and consistently creating high-quality, informative content that AI algorithms are likely to prioritize. The original discussion can be found on Reddit: [https://old.reddit.com/r/artificial/comments/1ot4oua/how_do_you_improve_your_brands_visibility_in_ai/]