The phrase ‘AI is just a tool’ has been increasingly used by big tech companies to promote the adoption of artificial intelligence. However, a closer examination of this narrative reveals that it may be more complex and politically motivated than it initially seems.

By framing AI as a neutral tool, big tech companies can shift the focus away from the actual beneficiaries and losers of AI adoption. This rhetoric can be seen as an attempt to gloss over the potential negative consequences of AI on certain groups, such as job displacement and increased inequality.

It is essential to have a more nuanced discussion about the impact of AI on society, rather than simply accepting the ‘AI as a tool’ narrative. By doing so, we can work towards a more equitable and transparent adoption of AI that benefits all stakeholders, not just a select few.

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